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How "Hot Cheeto's Girl" Demolishes Supply Chain Haters

Writer's picture: An Industry InsiderAn Industry Insider

Updated: Dec 13, 2024

a woman eating hot cheetos.
A mural of "Hot Cheetos Girl" recently painted on Palacio Nacional in Mexico City.

Katy, TX (Dec. 5, 2024) – In a move no one saw coming, Madre Tejeda, the self-proclaimed “Hot Cheeto's Girl” of an undisclosed construction equipment giant, has single-handedly silenced critics of the company’s supply chain with an ironclad strategy, a bag of Hot Cheetos, and what insiders are calling “the most aggressively satisfying snack combo of all time.”


“She came into the meeting holding a bag of Hot Cheetos in one hand and a jar of pickles in the other,” said one awestruck colleague, Hannah B. “We thought it was just a working lunch, but then she started talking about melted cheese on hot Cheetos, and suddenly, everything in the universe seem to make sense.”


Hot Cheeto Girl Turns Corporate Cynics into Believers

The skeptics came armed with charts, PowerPoint slides, and thinly veiled pessimism about global shipping logistics. Madre came armed with a plastic spoon and the audacity to add nacho cheese to her flaming-hot snack of choice.


“I just told them, like, if you add cheese to your Hot Cheetos—or even pickles—it changes everything. And honestly, that’s what we’re doing with the supply chain. Adding the cheese,” Tejeda explained, shaking the crumbs from her hands while pointing to a strategic over crowded excel sheet from 2012.

Witnesses claim the room fell silent as she poured melted cheese directly into the Cheetos bag, creating a culinary metaphor so potent that even the most stubborn doubters were rendered speechless.



a giant hot cheeto lying on a desert.
Worlds largest Hot Cheeto of Khandar, Build to feed race of giants

The Secret to Success: Pickles and Perspective

Not content to stop at cheese, Tejeda pushed the envelope by suggesting pickles as an optional topping. “When you combine tangy pickles with spicy Cheetos, it’s like harmony in a bag,” she said. “Just like how we harmonized dealer communication with our manual- excel based parts tracking system. Coincidence? I don’t think so.”


Her approach resonated so deeply that supply chain managers are reportedly referring to her philosophy as “The Cheeto Doctrine.”


Madre Tejeda: Snack Innovator, Supply Chain Visionary

By the end of the meeting, not only had the large OEM's operations achieved record efficiency goals in a time of Tariffs, but at least three employees were seen adding Hot Cheetos with cheese and pickles to their lunch orders.


“She’s not just a Hot Cheeto Girl,” said VP of Supply Chain Mr. Smith, shaking his head in admiration. “She’s the Hot Cheeto Girl ,we didn’t know we needed.”


The Chinese company has since announced plans to host a series of seminars aiming for ConExpo 26' titled Snack Your Way to Success, with Tejeda as the keynote speaker. She will reportedly hand out bags of Hot Cheetos to attendees. As for Tejeda, she remains humble.


“At the end of the day, it’s about enjoying life—and your snacks—properly,” she said, popping a pickle slice into her mouth before walking off to revolutionize forklift logistics.



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